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Business Spotlight 2/2009

04.02.2009
Business Spotlight 2/2009
Business Spotlight 2/2009
 
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Tags
  • confidence
  • gender communication
  • general English
  • global warming
  • laboratory
  • North Korea
  • product design
  • pubs
  • W. L. Gore
  • 2/2009
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Business Spotlight 2/2009 magazine contents WORKING WORLD

Names and News
The latest from the world of business

My Working Life
Darrin Hepple, ice-cream seller, Sunderland, Britain

Office Blues
Kathrin Enke on the silly side of work

TEST

General English
To communicate well in business, you need more than specialist vocabulary. Test your language skills

GLOBAL BUSINESS

Product Design
Great products shape our lives through both function and style. A special report on design

Head-to-Head
Should fat people have to pay for two airplane seats?

Business Press
Comments from the world’s media
Also: Behind the Headlines

Spotlight on Germany
Roy Greenslade on Bild’s promotion of citizen journalism

INTERCULTURAL COMMUNICATION

Gender Communication
A look at the differences in how men and women communicate at work

Dialogue
BBC presenter in London talks with the bureau head of the Indian newspaper The Tribune

The View from Here
Prime minister of South Korea, Han Seung-soo, on the need for economic reform in North Korea
Also: Country Files, N./S. Korea

BUSINESS SKILLS

Goals and Objectives
Effective strategies for setting and reaching corporate and personal goals at work
Also: A language survival guide to pull out and keep

The Write Way
Asking for help in writing

Say It in Style
Talking about success and failure

On the Line
Sounding confident on the telephone

Meeting Point
How to create an interactive atmosphere in meetings

CAREERS

Mentoring
Help from experienced colleagues

The Job Doctor
Learning to play office politics

My Way
Marta Baker, an events manager at the University of London management

Business Culture
Profile of Terri Kelly, head of the US firm W. L. Gore

What I’ve Learned
Richard Branson, head of Virgin

Business Basics
What is... a recession?

Executive Eye
Adrian Furnham on great speakers

TECHNOLOGY

Global Warming
Rubber-ducks test for melting ice

Language Focus
Kitchen appliances

Innovations
New product developments

Technically Speaking
Eamonn Fitzgerald on mini-spies

LANGUAGE section

Vocabulary: in the laboratory
Media Watch; Seen Recently
False Friends; Tricky Translations
Language Cards: pull out and practise
Vocabulary pull-out: key words to learn
Exercises: test what you’ve learned
Grammar: gradable/non-gradable adjectives
The Maine Event: an office dialogue
English on the Move: the pub lunch
English for... consultancy
Authentic English: two different politeness strategies
Financial English: working in finance
Legal English: negotiable instruments
What’s new? Products, sites, events  

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