brands

In this exercise, we focus on the vocabulary used to talk about the rebranding  of famous brands. If you like coffee, you'll know the brand, but will you like the rebranding of the brand?

Who’s important to your business? The customer, of course! Here, we present vocabulary to test your knowledge of words that collocate with customer.

How is it possible that one man could become so popular and so famous in such a short time? Who is this man?

Our short vocabulary exercise tests your knowledge of Google — and different forms of innovation. Google is the top brand in the UK. In terms of world brands, the company came out number one ahead of General Electric and Microsoft. Why is that?

An important strategy for developing your vocabulary is to notice and learn the way that key business words combine in English. Start here!