TV

US: Laser pistols, snakes, a hero in a high-speed jeep ride — these are the ingredients of a new TV commercial for Dr Pepper TEN, a low-calorie soft drink for men.

Even if most native speakers of English are reluctant to learn foreign languages, the least they can do is to modify their language and think about the cultural references they make when dealing with colleagues and clients from elsewhere.

ENTERTAINMENT: Many of us feel guilty about watching TV. But in the developing world, television is a positive force for change, says Charles Kenny, a development economist with the World Bank.